SERVICES AVAILABLE:
- Evaluate any existing consumer data & insights
- Formalize the profile of your target consumer
- Identify all public domain category consumer insights (the free stuff)
- Create objectives and available options for primary consumer research
- Develop research questions (for each study method) and structure for answer options
- Select and evaluate participants (live and on-line) for all forms
- Facilitate focus groups where needed (lead discussions)
- Evaluate and analyze research findings (graph results, identify key learning)
- Detail post-research write-ups with recommendations in the form of an actionable list